Our target audience ranges from teenagers aged 15 to young adults of 25 as people over the age of 25 we feel may get a bit bored of the horror genre and teenagers are known for being daring and curious. From our own research we found that most horror films have a target audience of 15-25 as well as ours. We feel a popular young thing to do is hang out with a large group of friends and go to the cinema to watch a horror movie such as ours, which is a main reason why it is aimed at the younger generation in comparison to elderly. Our target audience consists of both male and female, from our previous research we found that males typically prefer a thriller as they seek the thrill and action more than women, however research shows that women viewings of horror films have exceeded mens for the very first time, women at 58% and men at 42%. This is the reason we have aimed our film at both genders. Our film will be rated 15, as the horror involved in this film could become inappropriate for anyone under this age. Our film also holds relatable characters to this age range, for example the character of Jason who is a good looking young adult, will appeal to girls around the same age.
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